The buzz around the ‘Toofan’ campaign piqued everyone’s interest. The intriguing campaign has succeeded in making people wait for the truth to be revealed. The answer is here.
Vijay Deverakonda acts as the ‘hero’ in the new film ‘Thums Up’. Declaring that he’s the new brand ambassador, the ad film also drives the point that it is not a ‘soft drink’ but a Toofan.
Sporting long hair and action-star looks, Vijay Deverakonda has performed high-voltage stunts for the first time. He never did appear in such intense action sequences. He did pull them off nicely. His demeanor has made all the difference.
Vijay Deverakonda adds youthful zing to the whole campaign.
The eye-popping visuals and well-choreographed action sequences have made the ad film look like a Hollywood action thriller.
His fans are loving it. The targeted audiences would give their thumbs up to this ‘Thums Up’ film.
