The first part of “Pushpa The Rule” grossed more than Rs 100 crore in Hindi. It is a huge hit for Allu Arjun. Beyond the theatrical revenue, the film’s songs gained significant popularity in Hindi, and the brand ‘Pushpa’ became a part of popular culture in North India.
Hence, there is huge anticipation for the second part of “Pushpa.” The trade believes that “Pushpa 2: The Rule” will dominate the box office in North India. To achieve record openings in the Hindi hinterland, the team is devising a comprehensive promotional strategy.
Next month, Mumbai will host a massive event to unveil the film’s trailer.
After the Deepavali festival, the promotions will kick off in full force.
Starring Allu Arjun and directed by Sukumar, “Pushpa The Rule” has Rashmika Mandanna as the heroine and Devi Sri Prasad as the music director. The film is scheduled for release on December 6, 2024.