Vrushakarma: Zee acquires Non-theatrical rights for record amount in Naga Chaitanya’s career

Naga Chaitanya’s “Vrushakarma” has emerged as one of the most ambitious projects of his career. The actor has been working on the film for over a year and a half, dedicating himself to the mystic adventure thriller directed by Karthik Dandu.

With production entering its final phase, the makers have begun closing key business deals. Zee Group has acquired the film’s entire non-theatrical rights, including its OTT and satellite rights, for a reported Rs 50 crore.

This marks the biggest non-theatrical deal of Naga Chaitanya’s career, reflecting the strong confidence in the film’s commercial potential.

Produced by BVSN Prasad and co-produced by Bapineedu, “Vrushakarma” stars Meenakshi Chaudhary as the female lead.

Director Karthik Dandu, who impressed audiences with Virupaksha, is once again exploring the mystic genre with a story that blends supernatural elements, adventure, and thriller aspects.