The business model for films has changed drastically. Filmmakers should decide their target audiences and plan the window for its release accordingly. Today, a concept-based film with newcomers can choose either direct-OTT or exclusive multiplex release.
Producer Madhura Sreedhar Reddy has opted for the latter. His new production titled ‘Love Life Pakodi’ releases tomorrow in multiplexes only. The film will not be screened on single screens at all as he knows his target audience.
‘Love Life Pakodi’ is a relationship drama. Starring Bimal Kartheek Rebba, and Sanchitha Poonacha, the film is directed by Jayanth Gali.