Vishwak Sen’s aggressive promotion generates hype
The Ugadi celebration this year will see the release of two new Telugu movies. ‘Das Ka Dhamki’ and ‘Rangamarthanda’ are the movies we are talking about. While Krishnavamsi’s ‘Rangamarthanda’ received positive reviews from early preview shows, the buzz surrounding ‘Das Ka Dhamki’ is high due to Vishwak Sen’s aggressive promotion.
Vishwak Sen did not only go all out to promote the film, but he also used every platform to create a buzz around the film. He enlisted NTR for a pre-release event. He also conducted Twitter Q&A sessions with his fans. He visited several cities and towns in Andhra Pradesh and Telangana.
He has successfully raised awareness that his film will be released in a big way on the eve of the Ugadi festival. The advance ticket sales are good.
Vishwak Sen not only played the hero in the film, but he also wrote, directed, and produced it.
