Ancillary business craze for Rav Teja's next

Even after delivering a huge flop with ‘Touch Chesi Chudu’ this year, Ravi Teja still commands good ancillary business for his next movie that is being directed by Kalyan Krishna. If reports are to be believed, SUN TV Group has bagged the rights of this movie’s Telugu and Hindi satellite and digital content for whopping Rs 25 Cr.

Yes, producers have got Rs 25 Cr in their pocket from ancillary business. This amount is equal to the production cost of the movie. So, the producers will be in huge profits from the theatrical sales.

Ravi Teja’s movies are in huge demand in Hindi dubbed market. His films when dubbed into Hindi fetch huge TRP’s on Hindi channels. Hence, his movies are getting such huge amount from satellite market.

The current movie is being produced by SRT Entertainments and it is being directed by Kalyan Krishna of ‘Soggade Chinni Nayana’ and ‘Raarandoy Veduka Chuddam’.

Jalapathy Gudelli

Jalapathy Gudelli is the editor and chief critic of Telugucinema.com. He has been writing film reviews since 2002. A post-graduate in Journalism from Osmania University, he also studied Film Appreciation at FTII, Pune. He can usually be found on Twitter talking about the film he just watched or updating film news as they develop. You can follow him on Twitter - https://twitter.com/JalapathyG