Rashmika Mandanna, the reigning queen of Tollywood, has officially ventured into the world of business. She recently launched her very own perfume line, Dear Diary.
For several months now, Rashmika has been sharing her thoughts on social media using the hashtag #DearDiary. That very hashtag has now become the name of her fragrance line.
Taking to Instagram, Rashmika released sleek promo videos that quickly caught fans’ attention. She described the perfume as not just a brand, but a “piece of me,” and shared that scent has always been an integral part of her personal life.
“Scent has always been such an important part of my personal life… and today I share that with you. I am so grateful I get to do this. I’m so excited, but also soooo nervous… I hope I have all your blessings to go ahead with this,” she wrote.
Her new business venture has received widespread support and praise from fans and celebrities alike.
Among those cheering her on was none other than Vijay Deverakonda, who reposted the launch video on his Instagram Story with a supportive message. The two are rumored to be dating, though neither has officially confirmed the relationship.
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