Terrific campaign by Kabali team

Marketing guys can do research on how effectively the promotional campaign on social media is being done by the team of Superstar Rajinikanth’s ‘Kabali’. Despite Rajinikanth having two biggest disasters recently, and ‘Kabali’ director is not known as top director, the movie’s promotional team has created hug buzz around the movie even before the first teaser came.

Since the teaser started trending worldwide on social media, the team has further pulled up many tricks to keep the momentum. They built up huge campaign about the movie’s audio release event but it didn’t happen. The audio came online directly without function being conducted.

Still, the film is constantly trending on twitter and Facebook as the social media team of the movie is giving regular updates and springing some surprise or other to keep the fans always talking about it. Rajinikanth is currently holidaying in USA. The movie’s release date will officially be announced shortly.